Help centre

How codes work

Every creator drop has a short code. Type it in to shop every product from the reel - no screenshots, no hunting through comments.

One code

One drop

Every product from the reel

Any case

sum = SUM

2–20 letters or numbers

Save it

Keep it for later

In your Saved codes

Got a code? Try it now

Enter a full code, or part of one to browse matches.

How it works

  1. 1

    Spot the code

    Creators show a short code in their reel or caption - something like SUM or JEANS.
  2. 2

    Type it in

    Enter it in the code box on the home page or on Collections. Capital or small letters, it doesn't matter.
  3. 3

    Shop the look

    You land on the drop's page with every product from the reel, the video itself, and the store it's from.
  4. 4

    Save it for later

    Tap Save code on the drop and it waits for you in Saved codes, on any device you log in on.

Where to find codes

In a creator’s reels and captions. You can also browse every drop on Collections, or watch them on Reels - each drop shows its code on the cover.

Common questions

What does a code look like?

A code is 2 to 20 letters or numbers, with no spaces or symbols - for example SUM, KIK or JEANS. Each code belongs to exactly one drop.

The code isn't working. What should I check?

Make sure there are no spaces and that you haven't mixed up similar characters, like the letter O and the number 0. If it still isn't found, the creator may have ended the drop, or it may not be live yet.

What's the difference between a code and a coupon?

A code opens a drop - the collection of products from a reel. A coupon is a discount you enter at checkout. They're separate, and one doesn't unlock the other.

Do I need an account to use a code?

No. Anyone can open a drop with its code and browse it. You only need to log in to save the code or to check out.

Can I share a code?

Yes - that's what they're for. Anyone you send it to can type it in, or you can share the drop's page link directly.

I'm a creator. How do I get a code?

Create a collection in your seller dashboard and choose your code - we check it's free as you type. Tag your products once, then put the code in your reels.

Can't find a drop?

Send us the code and where you saw it, and we'll track it down.

Contact us